Insight #1
Banks and institutions share a certain idea of what money is and what people have to do with it. These preconceptions structure their banking products upstream as well as their service offer to individuals. Yet, the relationship of people to money is not obvious and deserves to be investigated. Are the perception of money and its actual use in line with the assumptions of banks? These lessons come from our report on the uses of money.
Banks and institutions see money as a neutral medium that has to meet precise management standards, but people have different manners of looking at money and using it. Money has a social and emotional meaning that constrains its use as much as it allows it. In their daily management of money, individuals must reconcile two aspects: on the one hand, the preservation of its social significance and on the other hand the conformity to banking management standards.
The field study was conducted between July 20 and August 7, 2015, through in-depth semi-directive interviews with a panel of fifteen people. This panel was constituted of contrasted profiles, with strong differences in terms of age and life cycle, level of income and wealth, marital status and area of residence.
Judging by the impressive number of publications on this topic, the “silver economy” is about to become an evergreen as unavoidable as a “pension system reform” by the government. But these economical and political prisms obscure the main facets of the pension topic. Because, it should be reminded, retirement remains a pensioner problem, first and foremost. How do individuals experience their transition from work to retirement? Why do some people fear it, while other people are impatiently waiting for it? What do they actually do with their retirement? Why do some people continue to work while other choose leisure? We tried to address those interrogations in our report.
Focusing on the identity dimension of retirement allows us to adopt the retirees' intimate and personal view of their situation. In fact, retirement can be experienced as an identity crisis: everything that has been built by and for work becomes obsolete as soon as it is over. In other words, work is so structuring that its absence raises questions, and confuses. For individuals, it is thus essential to regain control of an entirely new situation. To solve this crisis, individuals have different options: they either try to keep their professional identity while adapting it to new circumstances; or they try to recover an identity formed outside the professional world. The life course of individuals and social norms greatly influences the type of response provided, and thus the way of living retirement.
We met 15 retirees and analysed their life trajectories, career paths, transition from work to retirement and their daily life since that. By paying special attention to biographical illusions: as individuals tend to render paths coherent, although they are actually made up of accidents and coincidences, we vigilantly monitored each life stage described.