Social sciences: our offer
We help large companies identify radical and innovative business opportunities aligning the interests of all.
Social sciences: a pragmatic tool to identify new opportunities and invent new models.
To innovate is to answer a problem in people's lives.
OUR EXPERTISE ON AREAS OF LIFE
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Money management
Banks require to manage money in an "accounting" way. But the relationship of individuals to money is also social and emotional.
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Sorting & recycling
Common sense considers waste with the perspective of dirtiness. But individuals also consider them according to the place they take and their ability to respond to injunctions.
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Shopping
Shopping is a social activity that brings together a multitude of actors at the crossroads of intimacy and self-exposure.
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Home fitting
The living environment reflects the relationships within people’s home. It reflects the lifestyle ambition of the couple, its understandings and its tensions.
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Self protection
The majority of the risks experienced by individuals are small risks that are not covered by insurance.
OUR SKILLS
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Business Analyst
He/she understands and dissects the company's culture and performance to make the most of it.
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Anthroplogist
He/she looks at how people behave, and finds out their needs and constraints.
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Designer
He/she designs experiences that make sense to users and fit into their lives.
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Engineer
He/she finds the appropriate technological solutions and identifies the best way to put them in place.
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Program manager
It sets up the right organization, guarantees the progress of the project and the achievement of results.
To innovate is to invent a solution that technology now makes possible.
THEY TRUST US
THEY'RE CONVINCED
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"Our friends from Unknowns, and it's not so common, bring us rich approaches and views, concentrated and well thought-out. It feels good!”
Marc Boulangé - Digital Director at Intermarché